Digital Marketing Manager

Pasig City, Metro Manila, Philippines

Qualifications: 

  • Bachelor’s Degree and 3+ years marketing experience required; a minimum of 2 years of experience directly managing Digital Marketing programs with proven ability to deliver consistently strong measurable results
  • Exceptional organizational and project management skills, ability to manage multiple projects, ability to meet deadlines, and strong attention to detail
  • Proven track record managing marketing pipeline generation, including managing campaigns from concept to ROI analysis
  • Excellent communication skills – strong written and oral communication skills
  • Strong analytical skills; including experience reviewing performance results and making recommendations for future actions
  • Proficient computer skills in MS Office including Word and Excel and PowerPoint.
  • Must be very comfortable with continuously changing opportunities and priorities
  • Team player with ability to work cross-functionally
  • Have experience with growth hacking tools

Key Responsibilities: 

  • Collaborate with the Head of Marketing in executing the company’s marketing strategy and programs (internal/external branding, lead generation, advertising/sponsorships, events, digital marketing) in order to support the company’s business objectives. 
  • Focused on acquiring and retaining new customers through the management of all online and offline marketing programs including, PPC, SEO/SEM, digital advertising, webinars, content syndication, email, social, lead nurturing, channel marketing and analytics. 
  • Collaboration with an array of cross-functional team members and external vendors is essential to increasing marketing's contribution to revenue. 
  • Perform industry and competitive analysis to inform the sales process and help positioning and messaging
  • Perform ongoing tracking and reporting on B2B marketing initiatives